Serta's iComfort Sleep SystemIntroducing the new iComfort Sleep System by Serta, featuring Cool Action™ Gel Memory Foam - the world’s first memory foam infused with the support and cooling touch of Serta’s MicroSupport™ gel. This revolutionary new memory foam is designed to deliver superior pressure relief and more targeted support while sleeping cooler than ordinary memory foam. Plus, it is antimicrobial and dust mite resistant to help protect your mattress from potential allergens.
Serta’s Cool Action™ material is engineered to deliver exceptional comfort from day one. Plus, our material is designed to maintain its pressure-relieving comfort through a wider range of home temperatures than ordinary memory foam.
What makes our Cool Action material different is the MicroSupport gel, which is infused into premium memory foam to create an extremely comfortable, more supportive and cooler sleep surface. Serta’s Cool Action™ material is uniquely designed to deliver lower average body pressure than other advanced comfort materials. This means that you can get a deeper, more restful sleep with less tossing and turning.
While ordinary memory foam can trap heat against the body, Serta’s Cool Action™ material combines an open cell structure and our MicroSupport™ gel to dramatically increase airflow and actually whisk heat away from the body. In fact, it is up to 12 times more breathable than ordinary memory foam to help create a cooler and more comfortable sleep experience.
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